Configuring Email Senders for Nurturing Campaigns

Before starting an Email Nurturing campaign, you need to configure email sender accounts. These settings ensure smooth delivery and proper sender rotation, which maintains high deliverability and prevents spam flags. These steps must be completed by an Admin.

  1. Access the Email Senders Section: From the Admin homepage, navigate to the Email, SMS & Docs menu, hover over Email Nurturing, and select the Senders section.

  2. Add New Senders: Use the Search users to add them as senders drop-down or type the user's name into the Search to add sender search bar. Once you find the correct user, click + Add Sender next to their name to include them as a sender. 

  3. Configure Mailbox Rotation: To distribute sending volumes across multiple email addresses for a single user, open the Connect New Email drop-down and select the appropriate email type.

    • Configuring at least one email account is required, however using multiple email addresses reduces the risk of spam blocks. For additional tips, refer to Best Practices for Email Deliverability.
  4. Set Daily Sending Limits: Specify the maximum number of emails each account can send daily by entering a value in the Daily Email Limit field.

    • It is recommended to set a limit of no more than 150 emails per day. If you need to exceed this limit, ensure the email address has been properly warmed up to avoid deliverability issues.
  5. Enable Email Ramp-Up: Open the Actions menu by clicking the three dots , then select Enable Email Ramp-Up.

Once sender configurations are complete, you can proceed to begin creating Email Nurturing campaigns by following the steps in the Setting Up Email Nurturing Campaigns article.

Additionally, you can learn how to create email sequences in Email Sequence Management in VanillaSoft. 

To set up triggers and automate actions, see Automating Actions with Email Nurturing Triggers.

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